Année de Publication :
2008
Type : Exposé
Thème : Industrie
Couverture :
France
Plan
- One World, one Fry
- McCain: a Family Business
- Mc Cain today
- Continental Europe Region
- Retail Market: some clusters
- Food Service: a packaging with 28 languages
- Legal name of the product, address…: a part per language
- Cooking instructions: some pictos
- Origin of the product: some coding system
- Other mentions
- The problems we met
- Some Tools
- Yes but
- An example: this product sold in Belgium could not be sold in France
- Nutritional labelling
- 3 examples
- Purée: preparation with milk; product easy to portion: 4 galets
- Product dedicated to frying: base for calculation: 100g frozen
- Conclusions